Wednesday, May 27, 2015

Sparkling Wines and Graduation Parties

Join Paso Robles Wine Club for the Perfect Toast

The sound of applause, loud cheering and yes, even the occasional air horn, can be heard all over California’s Central Coast and though out Paso Robles Wine Country as students everywhere take to that time honored tradition—graduation. It’s definitely a time to celebrate, but not just the achievements of scholarly pursuit, but the hard work of parenting. A graduation party is the perfect time to raise a glass of sparkling wine and make a toast to a job well-done and a promising future.

Here are a few of our favorites

Carmondy- McKnight Pomegranate Cuvẻe: What could be more festive than a pretty pink sparkler with the addition of California pomegranate?  A specialty of Carmondy-Mcknight Vineyards, this popular sparkling wine is perfect to sip at a garden party luncheon celebrating your favorite graduate.

Laetitia Brut Coquard: Creamy, toasty and layered with the flavors of hazelnuts, cherries, and pears, this lively sparkler will put a little kick into the celebration. It’s the perfect conversation starter; serve with your favorite appetizers.

Derby Sparkling Brut Rosẻ: This salmon-hued palate pleaser from Derby Vineyards is a well-chosen accompaniment to the perfect heartfelt speech, but more importantly it has everything the mother of the graduate could want in a sparkling wine—from the notes of raspberry and almond to the soft pretty bubbles.

Life’s special moments are meant to be celebrated and shared and a graduation is the culmination of hard work, effort, and patience—the same qualities that go into making a bottle of Central Coast sparkling wine. The Paso Robles Wine Club can help you make the most of life's special events. Our club members enjoy regular shipments of unique, boutique wines from Paso Robles Wine Country and always include wines to enjoy now and others, to put away for a special event.


Wednesday, May 20, 2015

Paso Robles Wines for Your Memorial Day BBQ

Paso Robles Wine Club: A Perfect Match for Your Meat

Memorial Day is the official start of the summer season and in Paso Robles Wine Country we celebrate it in many ways, but none more popular than with good friends and BBQ. Hosting a Memorial Day BBQ is the perfect kick-off to summer activity--a time honored tradition—that’s accomplishes two of the weekend’s top goals: eating well and sipping wine late into the night. 

Everyone wants to host the perfect get-together, but choosing the right wine for your BBQ can be complicated—that’s why our goal at the Paso Robles Wine Club is to help make your life easier by offering real wine advice—and wines—to make your holiday celebrations more memorable.

Here’s a quick primer on choosing the perfect wines to complement the foods that are on your grill:

·         Choose Whites for Lighter Fare: Delicate fish, chicken, and most pork (with the exception of heavy seasonings or sauces) is delicious when served with white wine. Look for a wine that compliments the menu—Viognier and Sauvignon Blanc are known for their characteristic tree fruits (apricot, white peach, pear and green apple) while Chardonnay has more citrus and tropical notes (grapefruit, lemon, mango, passion fruit).

·         Choose Big Reds for Bold Flavors: Thick juicy steaks, sizzling burgers, and spicy, sauced up ribs need the balance of the Big Reds. The best choices are Cabernet, Zinfandel and Rhone Blends—with flavors of pepper, black fruit, tobacco, and leather.

With over 200 wineries in Paso Robles Wine Country, you’ll have plenty of good choices. If you have a special get-together planned, you need a selection of special wines. Membership in The Paso Robles Wine Club will mean you always have something special on hand and we can also work with you to put together a selection of wines to meet your needs. 

Don’t hesitate to contact us today.

Wednesday, May 13, 2015

Off to the Wine Festival: What's In It For the Wineries?

Paso Robles Wine Club

Every year The Paso Robles Wine Festival grows in popularity and it’s no wonder. Paso Robles was named Wine Region of the Year in 2013 by Wine Enthusiast Magazine, a distinction that continues to draw more and more visitors interested in going wine tasting at over 200 local wineries.

Since not every winery has the budget to widely market their wines,’ a wine festival can be a great place to have a little fun and hopefully, ‘get discovered’ by more wine enthusiasts. But, long before you see your favorite winery at a wine festival, they have to sit down and crunch the numbers to make sure that their efforts have a measurable payoff.

The top 3 considerations wineries make before setting up a booth or table at an event are:

What’s the payoff: Making wine is no different from any other business--every dollar counts. Taking part in a wine festival means accounting for the time and money necessary to participate, from the fees and taxes to the amount of wine that will be poured.

Wineries know that it’s unreasonable to think they’ll cover all of the costs in wine sales at the event, so they look at the value of how their participation can increase customer—and community—goodwill, along with getting more visitors to the winery later on. Other ways participation can payoff: increased website traffic, customer interaction on social media, and press write-ups.

Who’s the audience? The biggest value in hosting a booth or a table at a wine festival comes in knowing the demographics of the attendees and deciding whether or not the wines are a good fit. High-end luxury wines have additional value because of their exclusivity; they wouldn’t be a good match for an event that attracts consumers less likely to spend more money on wines.

How can we stand out in the crowd? The average wine festival attendee spends less than 15 seconds at a wine booth or table. Attention is fleeting, especially when alcohol is in the mix, so catching someone’s eye and keeping them interested is a major goal for participating wineries. The most popular tables are the result of hard work and thoughtful planning and almost always include interactive events. Additionally, wineries need to go the extra mile to ensure that their brand identity is reflected in their presentation.

A wine festival can have tremendous value for a winery and put them in touch with more people more quickly, giving them the opportunity to increase brand-awareness with both wine newbies and oenophiles.

Every year, The Paso Robles Wine Festival brings locals and visitors together to share in the discovery of Paso Robles wines. If you’re attending the event this year, you’ll likely discover many new wines and realize the endless possibilities for your palate.

To enjoy tasting more wines from the region, there’s no better or easier way than joining The Paso Robles Wine ClubMembership is free and you’ll enjoy regular shipments of unique and boutique wines from the Paso Robles Wine Region.

Wednesday, May 6, 2015

3 Reasons Why Wine is the Best Mother’s Day Gift

A toast to moms everywhere!

Come Sunday, moms everywhere will be showered with love and affection, but when it comes to giving your mom the perfect Mother’s Day gift, you might want to set aside the flowers and scarves and give mom the gift of wine. Not only is wine the most popular alcoholic beverage among women, but it turns out that moderate wine consumption—particularly red wine—has some significant health benefits that can help women stay healthier and happier longer—and recent studies have also shown that a glass of red wine a few times a week has anti-aging properties.

Here are 3 reasons why wine is the best Mother’s Day gift:

Red Wine Makes You Happier: Over a 7 year period, researchers in Spain found that individuals aged 55-80 years of age who consumed red wine 2 to 3 times a week, reported higher levels of satisfaction with their lives and were less likely to suffer from depression. This could be linked to wine’s reputation as a social beverage. Opening a bottle of wine is a celebratory affair and usually goes along with good friends—and good food.

Red Wine has Anti-aging Properties: Red wine is full of anti-oxidants and flavonoids, but most notably, red wine contains Resveratrol, a compound found in grape skins that reduces the stickiness in blood platelets, which keeps blood vessels open and flexible. Moderate red wine consumption can also lower cholesterol and reduce the risk of a stroke or heart attack.

Red Wine Can Lower the Risk of Breast Cancer: While other alcoholic beverages can increase a women’s risk of developing breast cancer, drinking red wine can lower a women’s risk. The Journal of Women’s Health noted that the compounds in the skins and seeds of red grapes lowers estrogen levels and raises testosterone levels. Overall, lower estrogen levels, especially in women in their 40s and 50s, is beneficial in reducing the risk of breast cancer.

The value of red wine in preventing health issues and maintaining quality of living is nothing new. Hippocrates, the father of modern medicine, is credited with first promoting red wine as part of a healthy diet. While this is good news for all wine lovers, the positive benefits of moderate red wine consumption in women are especially noteworthy. This year, when you give your mom the gift of wine for Mother’s Day, you’ll be helping her to stay happier and healthier longer.

Cheers to moms everywhere!